December 31, 2013

It’s common knowledge that it takes more money and resources to attract a new customer than it does to keep an existing one – up to five times more, according to Lee Resource, Inc. Not only does it cost more in direct sales and marketing efforts, but also in long-term...

December 21, 2013

"A company’s culture can have a powerful impact on its performance. Culture is the glue that binds an organization together and it’s the hardest thing for competitors to copy. As a result, it can be a lasting source of competitive advantage."  Michael Mankins hits the...

August 8, 2013

Many young start-ups face a quandary: They are eager to onboard more customers, but too swamped to support to them in a timely fashion. Many founding teams also say they are great technical people, but often not good people people. What to do?


The logical solution woul...

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